Finding clarity in ambiguity.

I'm a product designer working at the intersection of customer insight, business strategy, and product experience. I help teams turn ambiguous opportunities into clear product direction and experiences, from 0→1 through scale.

How I Work

Shape product direction

I bring customer insight and user research, business goals, and product thinking together to create clarity around what we're building and why.

Build from 0→1

I thrive in ambiguous spaces where the product isn't fully defined, exploring opportunities to turn ideas into something tangible.

Cross functional partnership

I partner closely with founders, product, engineering, research, brand, and business teams to make better decisions together.

Design for scale

I create the systems and foundations that enable products to scale, connecting design, brand into a cohesive product ecosystem.

Experience

  1. Wonder

    Director, Product Design · 2020‑2026

    0→1 product development, business-model pivots, and building a multi-product consumer ecosystem that achieved growth.

  2. Blue Apron

    Director, Product Design · 2025‑2026

    Replatforming and repositioning an established a beloved brand post-acquisition.

  3. Luminary

    Head of Design · 2018‑2020

    Building a podcast subscription product from pre-launch to market.

  4. Buzzfeed

    Product Designer · 2017‑2018

    Designed across BuzzFeed's app, creator, and video products.

  5. Compass

    Product Designer · 2015‑2017

    Designed across Compass's consumer experience, including web, search, mobile, and growth.

  6. Co-op Brand Partners

    Associate Creative Director, Digital · 2011‑2015

    Led digital and product experiences for clients across consumer, food & beverage, healthcare, real estate, and financial services.

Select works

Coming soon